Cotopaxi
Gear for good.
Headquarters
Salt Lake City, USA
Founded
2014
Category
Outdoor
Revenue Scale
$10M-$100M
The Story
Cotopaxi makes colorful adventure gear while committing 1% of revenue to fighting extreme poverty. Its Questival events build community and its factory workers' wellbeing is part of the pitch.
Key Insight
Joyful branding married to serious purpose creates a rare emotional resonance.
Share
Soulscale Index
86
Authenticity87
Commitment82
Community88
Purpose93
Change80